我们营销团队由一群和诸多国际知名品牌公司如可口可乐,联合利华,cerabos,AB食品饮料公司,西格拉姆,灵狮和绿斑(维他豆奶)有过合作,积攒了超过15年食品和饮料市场营销经验的营销策略师组成。团队监督产品开发的每一个阶段和每一个维度,从产品概念到商业计划到分销渠道,以确保我们的产品符合目标市场的需求。也正因为如此,我们的营销主管总是考虑营销费用的有效性,以维持利润率和可持续增长。
As a startup, once the team perceived the marketing channel in a convenience store, we jointly developed and launched dispenser beverage with 7-Eleven. The product sales value doubled in several years at the beginning and still continued to prosper along with our business partner, 7- Eleven, who operates more 8,000 branches presently.
Further, our strategic marketing team has driven T.A.C.C. to become an owner of an international green tea brand, Zenya. The tea is available in 10 countries. In Cambodia, Zenya is ranked number one in green tea market share. It is also the only Thai-brand green tea sold in more than half of the schools in Singapore.
“我们将成为独特饮料的创造领先者,以确保所有股东福利”
TACC在B2B渠道,国内消费者市场以及CMLC国家包含柬埔寨,缅甸,老挝和中国致力于成为一个非酒精饮料店的领导者。我们将巩固我们作为领导者的地位:
• 客户,创造客户满意度,以合理的价格出售高品质的产品;
• 贸易伙伴,强调可持续和长期的贸易关系;
• 社会,参与改善生活质量和环境;
• 组织,向员工和股东提供令人满意的报酬。
Chairman of the Executive Board
MBA University of San Diego USA
PositionGroup Brand Manager
Company Coca-Cola (Thailand) Co., Ltd.
Position Brand Manager
CompanyNovartis Nutrition (Thailand) Co., Ltd.
Position Food Senior Marketing Executive
CompanyCerebos (Thailand) Co., Ltd.
Deputy Managing Director – Sales, Marketing and Strategic Partner Division
MBA University of South Alabama USA
Position Marketing Manager
Company Coca-Cola (Thailand) Co., Ltd.
Position Commercial Executive Director
Company Coca-Cola (Thailand) Co., Ltd.
Assistant Managing Director Investment Venture Department
Master of Business Administration (MBA), University of St. Thomas, Houston, Texas.
Bachelor Degree of Business Administration (BBA), University of Thai Chamber of Commerce, Bangkok.
November 2019 - Present
Assistant Managing Director, Investment
Venture Department, T.A.C. Consumer Public Company
Limited.
2014 -September 2019
Channel & Trade Management Leader,
Thai Samsung Electronics Co., Ltd.
Division Director – Strategic Partner and Corporate Communications Division
Business Administration Harvard University Extension School USA
Position Associate Director
Company Lowe Limited
Assistant Managing Director Operation Support Division
Master of Management Agro-Industry, Kasetsart University.
Bachelor of Agro-Industry, Kasetsart University.
January 2018-Present
Division Director Commercial 3, T.A.C. Consumer Public Company Limited.
2016-2017
Associate Director-Business Development 1 Department & Research and Development Department, T.A.C. Consumer Public Company Limited.
2010-2015
Senior Manager Business Development, T.A.C. Consumer Public Company Limited.